Работа в ИТ

ElectroNeek is a fast-growing B2B SaaS company in the Robotic Process Automation space. We are a recent Y Combinator alum funded by the top US investors. We are a distributed team of 40+ intelligent automation professionals, working globally with 150+customers across all industries.
* Top-ranked intelligent RPA automation solution in the US (Gartner’s, Forrester, Everest Group, G2, Capterra);
* Backed by Y Combinator, 645 Ventures, SOMA Capital, and other reputable VCs and angels;
* Founded by RPA Market pioneers.

Role Description:
We are looking for a Head of Marketing to lead our CIS marketing teams and resources. We prioritize candidates with 10+ years of B2B software marketing, with 5+ years in leadership roles. If you previously worked as a CMO/VP of Marketing/Head of Marketing in the B2B software market in a startup environment, please mention it in your cover letter. Ideal candidates can demonstrate how they successfully engineered and executed marketing processes and campaigns to support regional sales growth from $2M+ to $10-20M with $10000+ deal sizes.

Responsibilities:
- Lead brand, content marketing, paid marketing, product and offline marketing in CIS
- Lead marketing research focused on RPA software vendors and integrators
- Design marketing processes to support scalability and quality control
- Hire for open roles in CIS
- Develop and execute implementation of regional paid and content marketing strategies
- Develop and execute local SEO ‘long tail’ strategy
- Build a content machine to produce thought leadership in RPA space in Russian language
- Communicate and share best practices with other regional teams in North America, EMEA, India, and LATAM
- Measure and optimize marketing spending across digital and offline channels
- Collaborate with Sales and Product to maximize marketing impact on the top and bottom line
- Craft regional brand and marketing strategy
- Stay up-to-date with B2B marketing trends and potential new channels and strategies to keep us ahead social media marketing, attribution, and programmatic media buying
- Monitor market intelligence and keep track on competitor movement and market situation

Requirements:
- Experience in leading B2B marketing in Russia/CIS. We want to learn about your past successes and track record
- Excellent English skills are a must, you will be reporting to an English-speaking global CMO
- Experience of managing significant paid marketing budget and 10+ people marketing teams
- Willingness to become a recognized expert in area of Robotic Process Automation and Intelligent Automation.
- Some of our existing and potential customers are business users (non-technical) but sometimes marketing campaigns will target IT users (technical)
- Ability to work and learn at a fast pace
- Clear communication skills

What we offer:
- You can work remotely from any place in Russia / CIS
- Your working hours will be adjusted for your home time zone but periodically you will have team meetings EST/PST (New York/San-Francisco) time zones, you will be collaborating with the rest of marketing team and your colleagues in Sales and Product
- Default-to-action work culture – it’s better to sometime say sorry then to ask for permission all the time
- Stable and competitive salary + stock option plan

More details: https://hh.ru/vacancy/43360209?fbclid=IwAR0bp7QSiI1uTRnRk_eOTe4-vqeyYTDsOzKSasOY8TNdagIwcb3DIuT2JBE

hh.ru

Вакансия Head of Marketing (CIS) в Москве, работа в компании ElectroNeek (вакансия в архиве c 24 апреля 2021)

Зарплата: не указана. Москва. Требуемый опыт: более 6 лет. Полная занятость. Дата публикации: 25.03.2021.

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