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Thoughts from the CEO of Telegram
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💎 Notcoin, a miniapp on Telegram, reached 35M active users in just a few months.

🐸 In this app, users could earn a game currency “notcoins” by clicking on the screen. Yesterday, the cryptocurrency Notcoin was minted on the TON blockchain and listed on all major cryptoexchanges. All of a sudden, Notcoin users who just played this game for fun could convert their in-game currency into real money 🤑

🚀 Notcoin instantly became a top-10 cryptocurrency in the world by trading volume, and reached almost $700 million in market capitalization. Imagine — hundreds of millions of dollars in value were created for Telegram users in this miniapp out of nowhere in a matter of months 😲

💪 This amazing success story shows how powerful the Telegram / TON ecosystems are for app developers. Telegram offers app developers more freedom than any other platform, providing unmatched opportunities to leverage social interactions for viral distribution. TON, in turn, provides scale and flexibility for any blockchain project on top of it 💎

We are now seeing a large wave of new miniapps being built on Telegram and TON. Notcoin, the leader of the pack, used its mighty paws to pave the way for many apps to come 🐺
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🆕 Last week brought us another big Telegram update that includes message effects, captions above photos, hashtag search, collapsible quotes, actions for phone numbers in messages and more.

💖 My favorite new addition is Message Effects — a feature you voted for in this channel. Press and hold on the “Send” button after typing a message to choose a colorful message effect. We added over 500 ❗️ message effects that you can attach to any message you send in 1-on-1 chats.

👉 Something even bigger is set to launch this week, so stay tuned!
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💎 The $6 million worth of Notcoin donated to me 2 weeks ago has increased in price 4 times and is now valued at $24 million 📈

🚀 The daily trading volume of Notcoin reached $4 billion yesterday, making it one of the top 5 most-traded cryptocurrencies in the world 🏅

🪙 Millions of people earned money on Notcoin just by using a mini app in Telegram — and now they keep earning more. While the Notcoin mini app is accessed via Telegram, the Notcoin cryptocurrency is minted on TON 💎 — the only blockchain technology that is truly scalable and can support a new wave of super popular projects 🔋

💪 A month ago, Notcoin was the largest cryptocurrency community in the history of social media. Today, the Notcoin community is rivaled only by projects it inspired — similar mini apps on Telegram that are allowing tens of millions of users to benefit 🫰

🫡 We are proud to be the platform that serves the people.
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Big day today, we’re launching Telegram Stars ⭐️ – a way to pay for digital services in mini apps.

Unlike old-school apps, Telegram mini apps like Notcoin don’t need to be installed for use. That’s why they grow so quickly. In addition, Telegram’s social nature allows mini apps to spread virally, so they reach tens of millions of users within weeks ⚡️

⭐️ With Telegram Stars, mini apps can now accept payments for digital services using the simplest payment method possible – in-app purchases on Android and iOS 💳

Mini app developers can withdraw their Stars via Fragment using TON. They can also use Stars to further promote their apps on Telegram — on preferential terms! 👛

Apple and Google take a 30% commission when users buy Stars from them, but Telegram will subsidize ads purchased with Telegram Stars. So if developers reinvest Stars in promoting their app, the overall commission will be nearly 0%! As a result, launching apps on Telegram makes more economic sense than launching traditional mobile apps 📈

The recent mini app boom has already made Telegram the main destination to launch new apps. Stars and ad subsidies bring this to a new level – unprecedented in the history of social media 😏
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🧠 Last week, Microsoft introduced its Copilot AI bot on Telegram.

😌 I am not surprised to see big tech launching their apps on Telegram. Telegram is the only platform that is friendly to all AI developers and doesn’t impose its own competing chatbots on users.

⭐️ The new Stars payments, where Telegram takes almost no commission (less than 5%) and subsidizes ads, are not only lucrative for developers but also compliant with Apple’s and Google’s rules. That’s why we will recommend bots and mini apps that accept Stars in relevant parts of the Telegram apps.

📬 For example, we will start showing an AI section of our upcoming “Mini App Store” to businesses that are adding bots to process customer feedback. Or suggest bots that help create stickers to the users who try our Sticker Maker ⭐️

And so on. The possibilities are endless ⭐️
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💔 My phone got “unlocked” by the Dubai heat 🫠

👴 I’ve been using this $180 Samsung as my primary device for the last two years. I chose it because it’s one of the most widely used phones among Telegram users. I wanted to understand their experience to serve them better 🫡

But it seems I’ll have to change my phone soon 😂
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🥲 It’s getting warmer in Dubai, and my friends are leaving for fancy places like the south of France. As a French citizen, I agree that France is the best holiday destination 🇫🇷

📱 As the Telegram CEO though, I don’t take holidays. Instead, I keep working while meeting our users from unusual locations. This summer I’ve decided to check out Central Asia to see what life is like there, study how people use Telegram and what their digital needs are 📞

☕️ I will keep you posted in this channel about my discoveries 🕵️‍♂️
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🇰🇬 I loved the people and nature of Kyrgyzstan — a real hidden gem of Central Asia. The weather was great, and there were no mosquitoes, so we hiked and rode horses a lot in the mountains and around the Issyk-Kul lake. I noticed that Kyrgyzstan is developing very fast, adding valuable infrastructure across the country 🚀

✊🏽 More than half of the country’s population uses Telegram monthly, and in the last four months alone, Telegram's popularity grew by 30%. While there, we met with local telecom leaders and discussed ways to improve the experience of Kyrgyz Telegram users.

Thank you, Kyrgyzstan — we will be back soon. Your hospitality inspires me for my future trips around beautiful Central Asia ❤️💛
🆒 The TapSwap mini app has taken Telegram by storm and now has 56 million users 😲

This crazy popularity was achieved in just a few months without any marketing 😎

💪 The audience of TapSwap alone is larger than that of all legacy blockchain-based projects combined. TapSwap’s team is wisely relying on Telegram for distribution and on TON to mint its upcoming token 📱

🔼TapSwap is an inspiring success story for all developers building apps on Telegram and TON. Well done – and Godspeed!
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🇺🇿 This week I visited Uzbekistan – and thoroughly enjoyed it 👍

❤️ Uzbekistan loves Telegram: over 70% of the country’s 37 million people is on Telegram and their entire economy is run on our platform (every business in the country has a Telegram bot or channel). We are proud of this popularity and we love Uzbekistan back ❤️

During my trip to Uzbekistan I was amazed by the modern infrastructure of quickly developing Tashkent, the mountainous landscapes of Eastern Uzbekistan, and the rich history of Buhara and Samarkand 💖

🏄‍♂️ I’ve met lots of young and talented people with good hearts. I am grateful for the warm welcome and hope to stay more in the sunny Tashkent later this year 😎
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