English for Impact (S2S + PitchUp)
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100 videos
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Advanced English for ambitious learners. Join & speak with impact.

By @ybeymlina

Learn more about our products, S2S and PitchUp 👉 https://linktr.ee/EnglishForImpact
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🧸 11 Phrases | What Topic?

We've heard that the phrases we select for S2S weekly speaking plans are not "the most obvious ones."

May be. But we believe you can still be quite clear what the core of the discussion is about by having a look at them ;)

Can you guess this week's discussion topic from the 11 phrases in the carousel?

⭐️ During our Wednesday Open Meeting for subscribers, 6-7PM MSC, you can:
- integrate the 11 phrases into your speech
- meet motivated driven people to get energy from
- expand your horizons beyond your routine

To join, text @ybeymlina "Wednesday" before Tuesday midnight

💓Thank you for recognising @EnglishForImpact as the source of inspiration for your intercultural communication. We're honoured to serve you
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↗️ Public Speaking for Everyone: from ideas to execution under half an hour

Yesterday @ybeymlina ran an offline workshop on Public Speaking in Da Nang for an international audience. After American and European attendees left with rave reviews, it's time to face the reality and acknowledge: what we do here is way way beyond English learning

It's about communication, clarity, connecting with others and getting heard

After watching the video, you walk away with:
🫧understanding your gains & losses in Public Speaking
🫧how to generate public speaking ideas that hit the spot
🫧3 step execution approach that pushes you out of procrastination
🫧∞ energy to get heard

Timecode:
00:00 Why now is the best moment to record this video. Sleep deprivation and perfromance, unexpected relationship
03:10 Video overview
03:45 Meet Yulia. Her life in 5.5 figures
05:59 Your why: gains and losses in public speaking
10:18 Getting ideas for public speaking. Internal and external sources. Formats
15:30 Execution: the 3 step approach that will kill procrastination. 1 common pitfall to avoid
22:37 Your SMART goal
23:26 Wrapping up


2 spots left in the 1st online PitchUp Club group. Prices will go up in September for the 2d group. Apply now to @ybeymlina
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Execution: disambiguation (3 use cases)

Yesterday, after publishing the video "Public Speaking: from ideas to execution," a friend of @ybeymlina reached out asking:

"Execution is killing something, right? You wanna kill ideas, wtf?"

Here's our public clarification. Spoiler: No, we don't kill ideas

Let’s break down execution:

🫧Etymology

From Latin exsequi = ex- (“out, completely”) + sequi (“to follow”)
Core sense: “carrying out, following through”

🫧Key Meanings

1. Carrying out a plan / order
execution of a contract, plan, duty = putting it into action

2. Legal punishment, death 🧛
the execution of the prisoner = killing as a penalty

3. Computing
program execution = running code on a computer

So the core thread = “carrying something through to the end" Sometimes it ends in a result (contract done, program runs), sometimes in a death (punishment)

❤️
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🔠 P*3T = 3 Profound Pronunciation Pitfalls

The sponsor of this post is a "love Triangle 🔺" Not because we're into geometry or Bollywood, but because S2S users trip over this word left and right as they discuss top 3 most popular Amazon books this week. Get clear on 🔺 and 3 more top mispronounced English words that start with "T"

1. Thorough - complete, careful, detailed
"CTO did a thorough code review — every line of the legacy code"

/ˈθʌr.ə/

2. Tenacious - not giving up, very determined
"Tenacious founder never quits, even after 10 failures"

/təˈneɪ.ʃəs/

3. Tangible - something real, you can touch it (not just an idea)
"As soon as you get first tangible results, it's time to raise your seed"

/ˈtændʒə.bəl/

🎧 Tap the video above. Listen, repeat, enjoy

🪴 Sharing this post with friends = spreading the power of being heard and respected internationally
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TOP Popular Posts of August

Here're the posts that have received most of your appreciation. Take a chance to review them to relive the moment

💓TOP by views
Check if your English's ready for work in the U.S.
Great for pushing your vocabulary

💓TOP by shares
English level of 125 richest immigrants to the U.S. (Forbes list)
Great for inspiration

💓TOP by comments
6 bizzare job titles on LinkedIn power accounts
Great for a trend review

💓TOP by reactions
Is there a black person/purse in here?
Great for pronunciation

Thank you for choosing @EnglishForImpact
Have post requests for September? Don't keep them inside - we're all ears
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🪴 Harry Potter is the ... of the series. You see the world mostly through his eyes
Anonymous Quiz
92%
🫧protagonist
8%
🫧antagonist
3👀2
🪴 ... founder never quits, even after 10 failures
Anonymous Quiz
77%
🫧tenacious
23%
🫧tenuous
👍42
🪴 ... eats strategy for breakfast (= carrying out the plan is more important than planning)
Anonymous Quiz
57%
🫧Prosecution
43%
🫧Execution
4
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💐 Happy Back to School to students, parents, and curious minds

Thank you for sharing @EnglishForImpact's values of lifelong learning
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🌎 September, the 1st, globally
We're bringing the world closer to you

🇷🇺 Russia and post-Soviet countries
“Knowledge Day” (День знаний): the start of the school year. Children dress formally and bring flowers for teachers
🇯🇵 Japan
Disaster Prevention Day, reminds people of earthquake and typhoon preparedness (linked to the 1923 Great Kanto Earthquake)
🇱🇾 Libya
Revolution Day (1969 coup)
🇸🇰 Slovakia
Constitution Day, a national holiday
🇺🇸 The U.S.A.
If September 1 falls close to a Monday, it’s part of Labor Day weekend — a major 3-day holiday marking the end of summer. People travel and barbecue. Then the fall season kicks in, with new seasonal drinks at Starbucks ☕️

How are you celebrating? @ybeymlina's celebrating by learning 10 Vietnamese words
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🅰️ Alpha School: AI-native school with 2 hours of academics per day

Still remember your school days? 90% of the users of our speaking product S2S fall in the age range of 26-39 y.o. However, we do have 1 precocious* user who is still at high school (!) and manages to have meaningful conversations with other ambitious and experienced speakers. Hello, Mark!

As for @ybeymlina, her school days were mainly a waste of time, energy, and self-esteem, which makes her driven to explore better educational alternatives for others

Alpha School was founded by MacKenzie Price and her husband Andrew Price. MacKenzie Price graduated from Stanford University with a bachelor's degree in psychology. Before founding Alpha School for her own children in 2014 and establishing its original campus in 2016, Price worked for a mortgage lender* company, retiring from that career in 2018. In 2025, Alpha graduated its first class of seniors with 11 of those first 12 graduates moving on to a four-year university. The tuition fee* is $40,000 per year

Students spend only 2 hours a day (instead of the usual 6-7) on core subjects with the help of AI, and the rest of the time on real life projects. There're now teachers with subject knowledge in school, only mentors who help to push the projects forward


Resource:
Wikipedia

Post Glossary:
🫧
precocious
(adjective) — a child who develops abilities earlier than usual
"The
precocious
8-year-old wrote a computer program while her classmates were still learning multiplication"
🫧
mortgage lender
— a bank or company that gives people money to buy a house
"The
mortgage lender
approved their loan, so they could finally buy a new apartment"
🫧
tuition fee
— the money you pay to study at a school or university
"Her parents saved for years to pay her
tuition fees
at university"


Would you like to study at this school?
Want to be able to discuss Alpha School and express your opinion in English? Come to @EnglishForImpact open Zoom meeting on Wednesday, 6-7PM MSC time
To sign up, text WEDNESDAY to @ybeymlina
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The English words that got Kenzo hired by an American company

In this epoch of fierce competition, we encourage you to bid farewell to shyness, speak up, and stand out

Post Glossary:
🫧to blow our minds
to force our brain to break its old model of how the world works and build a new, bigger one. It’s a "paradigm shift"
🫧to be proficient in sth
to be able to do sth really well without thinking too much about it
🫧to bid farewell
to say goodbye


What side are you on?
💪 - I'm hiring
👩‍💼 - I'm looking for a job
🌼 - I don’t need anyone!
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3 Challenging to Pronounce words that came up during Alpha School Talks

As @EnglishForImpact readers met via Zoom to discuss Alpha School with 0 teachers and 2 hours of academic studies with AI per day, 3 words tripped them over with pronunciation:

🫧(Money) laundering - hiding illegal money by making it look legal
/ˌlɔːndərɪŋ/
"The fund that fuels Alpha school was used to sponsor gubernatorial campaigns, which raises suspicions of money laundering"

🫧Over-reliance on (AI) - depending too much on (AI)
/ˌəʊvər rɪˈlaɪəns/
"Fears about Alpha school include over-reliance on AI"

🫧Primarily - mainly; mostly
/praɪˈmerəli/
"Alpha school primarily benefits kids from upper class families"


🎧 Start the video to listen, repeat, and nail the words
Want to take part in our next Wednesday High Level English Talks? Text WEDNESDAY to @ybeymlina
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😎 How Scrub Daddy used English words to get $200K

Aaron Krause (a.k.a. Scrub Daddy) got $200K from Shark Lori Greiner, in exchnage for 20% of his business. His pitch became the most viewed one on Shark Tank's YouTube and the sales skyrocketed. Breaking his pitch down to empower you to get heard internationally with your products and services

Scrub Daddy's Full Pitch Transcript
Hi Sharks, I'm Aaron Krause from Philadelphia, and I'm known as the Daddy of the Scrub Daddy—the cutest but most high-tech scrubbing tool in the world. Today, I'm seeking a $100,000 investment in exchange for 10% equity in the Scrub Daddy business.
It's the greatest kitchen scrubbing tool you've ever used because Scrub Daddy completely changes its texture by just adjusting your water temperature. Let me show you how that works.
Here I've got some hot water; here I've got some cold water. When I immerse the Scrub Daddy in the hot and cold water, a complete transformation occurs. Now to show you that, I've got 10-pound weights. Under the 10 pounds, it's soft and compressible—like a sponge, for your general scrubbing applications. But here, check that out: it's hard and firm—that's for heavy-duty scrubbing applications.
We burned on brown and gravy, tomato sauce, cheese, and mustard onto a glass stovetop and a stainless steel pan. I'm going to take the Scrub Daddy, and you're going to see it just attack that burned-on mess, scrubbing it right off. And remember, I'm just using water here—no chemicals at all—and it's going to cut right through that.
It won't scratch any of your surfaces, but it will clean them beautifully. Now, this Scrub Daddy is not really smiling anymore, so I'm going to put him here in the warm water. In just a couple of seconds—voila!—he's back to bright, fresh, and clean every time.
Sharks, that's not just another smiling face. You put it on your hand, you can get to the bottom and clean the sides in one move. And that smiling mouth? That cleans spoons, knives, forks, spatulas—even large serving spoons—on both sides at the same time.
Sharks, with your help, Scrub Daddy will be scrubbing and smiling in every kitchen in the world.


3 Things about ScrubDaddy's use of English
🫧
stated his goals (to be in every kitchen of the world)
🫧
kept his sentences short, simple, conversational (Remember, I'm just using water here)
🫧
used visuals and metaphors (sponge = high tech scrubbing tool; back to bright, fresh, and clean; scrubbing and smiling)


Video Glossary
🫧
contestants
- people who take part in a competition
Scrub Daddy is a
contestant
for an investment from Sharks

🫧
put your product to the ultimate test
- try your product in the hardest or most important situation to see if it really works
Scrub Daddy
puts his sponge to the ultimate test
as he cleans dirty surfaces

🫧
visual cues
- things you see (colors, pictures) that give you information or help you understand something
Scrub Daddy uses
visual cues
: water, stove, kettlebells


Working on your own product and want to present it to the international audience effectively?
💓Text PitchUP to @ybeymlina to apply to join PitchUp club or simply have a chat about issues you're facing (eng or rus are ok for reaching out) She’ll get back to you from Sunday ;)
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