English for Impact (S2S + PitchUp)
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Advanced English for ambitious learners. Join & speak with impact.

By @ybeymlina

Learn more about our products, S2S and PitchUp πŸ‘‰ https://linktr.ee/EnglishForImpact
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πŸ“ŒTo say more in English πŸ“Œ

As we observe S2S users sharing their responses on a variety of topics, we notice 2 things:

☺️ Some Intermediate+ learners have a difficulty forming consie answers on a question and speak in run on sentences, that can be challenging to follow. They're in the minority.

☺️ Most of the Intermediate+ learners find it challenging to speak at length. The result: they undershare their thoughts, do not build a deeper connection with their speaking partner and... miss the opportunity to produce more speech in English, which is necessary for the skill growth

πŸ“ˆWe release a 10 min video illustrating 1 easy to follow tip that helps you to say more and produce more speech in English

Time codes:

00:00 Intro
00:18 Why to say more (the benefits)? Is it for everyone? Language learning & personality
02:40 Learners' typical speech (S2S example)
04:02 The tip 'How-to' boost the typical response and make it longer
05:11 Improved speech, following the 'How-to' tip
07:49 The phrases that nudge you to speak more
08:59 Invitation to practice saying more in English with S2S

*Video Glossary

🫧to lengthen (a response) β€” to make something longer
🫧a hush-hush topic β€” a topic not to speak about, a taboo or a secret
🫧The way I see it is ... β€” a phrase to introduce your opinion
"The way I see it is people don't start improving English until it's too late"


😊 Send this to your silent friend who needs a tip to speak more
πŸͺ΄ Help us to grow to 500 and enjoy new features

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🍬 Your reward for our milestone 🍼 Toddler benchmark crossed πŸͺ΄ We're 500 πŸͺ΄ Your reward for your trust

πŸ“ˆ To celebrate our growth, we kick-off a free weekly subscriber Zoom meeting for high level English practice

⭐️ You get

πŸ’“+ 60 min speaking practice on a high level topic that S2S users discuss [example, another example]
πŸ’“+ 10 phrases activated in your speech for vocabulary growth
πŸ’“Networking with equally ambitious and committed peers β€” we have the coolest people in this channel: readers of @TheEdinorogblog and more
πŸ’“Meet @ybeymlina, the author of this channel (Cambridge diploma in methodology Delta, ex yandex PM, ex Antler resident)
πŸ’· $5-15 OFF your first subscription if you join S2S after the meeting
🌷 ∞ Winner energy boost

⭐️ Conditions

πŸ’“Your level is a strong B1 Intermediate or higher (if you're not sure, contact @ybeymlina for a level check)
πŸ’“Stable Internet signal, camera on
⏰ Can make time for strategical English growth on Wednesdays, 6-7pm MSC time zone
πŸ’· FREE for πŸ’“S2S subscribers, with no limit πŸ’“@EnglishForImpact readers, 1 time per month

⭐️ Next steps

⏰ Fill out this short google form to reserve your spot. Deadline: Tuesday, midnight
πŸ’“Mark your calendar. Receive the link on Wednesday.
πŸ’“Come, enjoy, grow
🌷 Invite friends

πŸ’Thank you for choosing us as the go to solution for your English growth. Our mission is to make 1M learners worldwide heard, understood, and respected in the international communication.
πŸ’“Read the channel. Spread the inspiration. Grow together.

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🧸 Labubu πŸ‘β€πŸ—¨ The Secret of Insane Popularity πŸ‘β€πŸ—¨

This week, S2S users discuss Labubu, learn to use new phrases in their speech, and get feedback from our cool assessors. Feedback report contains strengths and weaknesses against 4 criteria: Vocabulary, Grammar, Pronunciation, Interaction patterns

We share 3 top challenging phrases for our users to learn this week, picked by our assessors. Let's review them together. They're worth reviewing, cause they're super frequent and add to your fluency in a big way

🫧Prices soar β€“ Prices rise very quickly and high, like a bird flying in the sky
"Labubu's original prices were reasonable, though resale prices have soared"
🫧Elusive appeal β€“ A hard-to-explain charm
"Like many viral hits, Labubu’s appeal is elusive: a mix of timing, design, and internet buzz"
🫧To embody anti-perfectionism β€” to represent the idea that imperfections are okay
"Labubu’s global breakout began in late 2022, as China emerged from the pandemic. Many sought emotional escape, and Labubu with its chaotic charm embodied anti-perfectionism"


πŸ˜‡ Labubu's cute
😈 Labubu's ugly

πŸͺ΄Want to check out the whole Labubu speaking plan to see if you want to join S2S and discuss smililar topics? Contact @ybeymlina with "Labubu" β€” she'll send you the Notion link
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⭐ Your peer group when you join PitchUp Club be like ⭐

Meet our member, @mike_melanin at Strawberry AI. When a Robotics graduate at Bauman University and the Entrepreneur of the year 2017 (according to Ernst & Young) chooses our PitchUp club as the go to solution to keep pitching in English fresh, we understand we're doing something... more than just right

Mike's thoughts on who needs PitchUp and when's a good time to join:

"Actually, everyone. Everyone who does or wants to do business outside of Russia needs it. It's not just about fundraising, investors, or accelerators. It's about your ability to explain what you build and inspire others. Russian founders have issues with that."

πŸ“ Want to join PitchUp (see the pinned post) but not sure if your English level is OK for that? Text @ybeymlina 'PitchUp level check' for a free quick check

Mike's Medium for thoughts and inspiration
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☺️ Let's check...
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πŸͺ΄ Labubus' resale prices have gone up so high so quickly, they've just ...
Anonymous Quiz
81%
🫧soared
19%
🫧saured
❀21
πŸͺ΄ No-one wants to speak about pedophiles in church, it's a ... topic
Anonymous Quiz
61%
🫧hush-hush
39%
🫧hush
❀21
πŸͺ΄ Labubu ... anti-perfectionism because it's kinda a bit ugly
Anonymous Quiz
16%
🫧is embodied
84%
🫧embodies
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πŸ’— 9 'World Kiss Day' Phrases πŸ’“ Start the week with love πŸ’“

Wikipedia:

"International Kissing Day or World Kiss Day is an official holiday celebrated each year on July 6. The practice originated in the United Kingdom, and was adopted worldwide in the early 2000s.

The concept is that International Kissing Day came about because many people may have forgotten the simple pleasures associated with kissing for kissing's sake, as opposed to kissing as mere* social formality or prelude to other activities."


We asked chat GPT to describe kissing from the point of view of American series, comedy clubs, or Silicon Valley community. Enjoy

πŸ‘ TV Show Style (Dramatic/Comedy Dialogue)

Slang and descriptions as if coming from TV characters in shows like Friends:

πŸ’“β€œWe made out like teenagers with nothing to lose and too much ChapStick”
πŸ’“β€œA smooch* heard round the group chat”
πŸ’“β€œHe kissed me like a man who knows he’s not getting a second season”

😹 Saturday Night Live Comedy-Style (Absurd, Satirical, Wildly Over-the-Top)

Slang as if written for a sketch about weird dating culture:

πŸ’“β€œMouth wrestling, but sexy… barely”
πŸ’“β€œWe exchanged saliva like NFTs: overpriced and meaningless”
πŸ’“β€œGave each other a lip tax audit”

πŸ§‘β€πŸ’» Silicon Valley / Tech Bro Lingo (Hyper-Ironic, Cringe, or Deadpan Nerdy)

Imagine two developers awkwardly describing kissing like it’s product integration:

πŸ’“β€œBeta-tested some emotional API endpoints”
πŸ’“β€œExecuted a romantic merge request*”
πŸ’“β€œIt wasn’t just a kiss, man. It was cross-platform lip compatibility”

*Post Glossary

🫧mere /mie/ = Only, just. Used to show how small or unimportant something is
🫧a smooch β€” A quick kiss, often on the lips or cheek
🫧merge request β€” A way for a developer to ask for their code to be added to the main codebase. To merge sth = to put together 2 parts, as in mergers and aquisitions when a bigger business buys a smaller one



πŸͺ΄ Which phrase cracked you up (=made you laugh) the most?
πŸͺ΄ Share your kissing associations or pictures in comments πŸ˜‚
πŸͺ΄ Spread love β€” send to a friend who you secretly want to kiss... or not πŸ˜‚
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🐐 AI bites the music industry ⭐ 3 Hot Phrases ⭐ Speak on trending topics with confidence in English

The Velvet Sundown: The AI Band That Wasn’t

The Velvet Sundown’s recently emerged as a trending band on Spotify, gathering over a million followers through algorithmic, vibe-based playlists. Their music, described as β€œCalifornian Pink Floyd” was pleasant but uninspired, β€œinoffensively bland*”

It was soon revealed that the band was not real, but rather an AI-generated music project. Clues included* the absence of interviews, live performances, or a discernible media footprint*.


Resources
πŸ“ŒLet it Burn song on YouTube
πŸ“ŒMedium blog post with a thorough overview of what this news piece means for the music industry
πŸ“ŒRolling Stone (renowned magazine covering music and entertainment) statement


*Post Glossary
🫧
Bland
β€” not interesting, with little taste or feeling
"The soup was
bland
, so I added some salt"
🫧
Clues included
β€” things that help you understand or find the answer
"
Clues
to the perpetrator
's
identity
include
footprints in the mud leading to the crime scene"
🫧
Discernible media footprint
β€” clear, easy to see online presence
"A famous singer has
a discernible media
footprint because you can find many videos, interviews, and songs online"


🀩 I like this new Post Glossary format (looks sharper, easier to digest)
πŸ˜‰ I want the previous Post Glossary format back (can see all vocab at once)

πŸͺ΄ TOMORROW at 6-7pm MSC timezone you can learn more vocabulary on this topic and learn to discuss it with style during S2S open Zoom meeting. Fill out this short form today to get a spot tomorrow

πŸ“Ž S2S website
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πŸ‘©β€πŸ’Ό Which dog has a chance to learn English? πŸ‘β€πŸ—¨ Professional opinion from the industry gurus

Video Glossary

🫧Bold β€” brave, not afraid to take up risks or speak up
🫧In denial β€” ignores an important truth, doesn't want to face it
🫧Built to learn β€” great learner by nature

πŸͺ΄ Send this to a friend who needs to see it
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πŸ“ŒHow (and what for!) to say more in English πŸ“ŒA simple flow that will push you to produce more speech and bring your level higher

This 15 min video will equip you with a framework and questions to ask yourself in order to produce more speech, engage your liΓ­teners, and build deeper connections

Time codes
00:00 Intro
01:10 The problem about (too) short speeches
02:12 A typical learner's speech, example
03:22 What's lacking in the typical learner's speech, explained
04:41 An improved response
08:23 What allowed me to come up with a better speech
10:20 Break down of the to-do list to create lengthier, more engaging utterances
12:56 Invitation to S2S where you can practice English communication skills with new speaking partners every week


Video Glossary

🫧
enumeration
β€” a list of things one after another
"Learners give simple
enumerations
, without explaining what they mean"

🫧
vague (speech)
β€” not clear or detailed; hard to understand or imagine
"A
vague
speech is not engaging and means little to the listener"
🫧
literally
β€” exactly, word for word; not figuratively
"A response that
literally
anyone would give is not interesting or engaging"


What are your personal take aways from the video? What steps can you start using next time you speak English?

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☺️ 3 people secretly judging you πŸ’“Meet the team powering your progress

Every week S2S users discuss a trending topic with a peer, learn to actively use 10 new phrases in their speech, and ... [drum roll* πŸ₯] get a personal feedback report with their level checked, errors corrected, and victories celebrated

πŸ‘ Have a look at a randomly selected Feedback report for one of S2S users
[Access the Google doc with the Feedback Report]

Meet the team who helps you to notice and correct the gaps, celebrates your achievements, and helps you to become a better conversational partner

Today, we introduce to you Natalia Milan πŸͺ΄

πŸ’“ Cool facts about Natalia

πŸ’“ Speaks English, Spanish, Russian
πŸ’“ Back in the 2000s, she ran a fan site for "Rebelde Way," an Argentine TV series. At its peak, it was actually the second biggest Russian fan site for the show, with 2000 visitors daily!
πŸ’“Natalia's message to S2S students:

"I’m consistently impressed by how you dive into discussions with your speaking buddy and the way you incorporate advanced vocabulary.

Don’t let English become a β€˜used-to’. Stay in the game β€” even if it’s just podcasts while cooking. Small drops fill the bucket!
"


*Post Glossary
🫧Drum roll πŸ₯ β€” that means something exciting is coming
🫧Dive into discussions β€” start sharing ideas with energy
🫧Small drops fill the bucket β€” small actions make a big difference over time


UPD: competition’s closed β€” results’re in comments🧸
If you've meant to try S2S for some time but haven't been quite sure if it's a good fit for you β€” today is your day!
Guess if Natalia's #1, 2 or 3 in our Zoom meeting and get a free trial.
The winner will be randomly selected from the comments on Sunday


❀️ To thank Natalia for her contributions to effective cross-border communication

πŸ“Ž S2S website
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🐷 What do you remember from this week's Post Glossaries?..
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πŸͺ΄ When you give an .... of key benefits of working with you (reliability, speed, quality), it's easy for people to join you
Anonymous Quiz
29%
🫧remuneration
67%
🫧enumeration
4%
🫧immigration
1
πŸͺ΄ With a dramatic ..., I'll reveal the reader getting an S2S free trial tomorrow
Anonymous Quiz
72%
🫧drum roll
10%
🫧roll call
18%
🫧rumble
3
πŸͺ΄ The candidate lost the election by a ... 20 vote
Anonymous Quiz
7%
🫧mire
13%
🫧mare
80%
🫧mere
3
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⭐️ 1 question Intermediate+ English learners can ask themselves to build meaningful connections when speaking EnglishπŸ“Œ9-minute video from the S2S founder and an S2S assessor

While English learners obssess over grammar, pronunciation, and vocabulary, 1 important skills is left neglected: building rapport and meaningful connections internationally. This channel - and this video in particular - is on a mission to give light to this much neglected area

⏰ Timecode

00:05 Intro
00:21 Goal of the video
00:34 Brough to you by S2S
00:52 The points we cover in this video
01:32 Introducing to you an S2S assessor
02:00 "Very Demure" trend β€” how to sound awesome, speak more, and build meaningful connection while expressing your opinions
02:28 Not a great speech example
03:01 What's wrong with the typical learner speech
03:46 A better learner speech
06:23 1 question that made the learner speech better
07:04 Taken you speech from "so-so" to "I want to be friends with her"
08:31 Summary
09:06 Invitation to S2S
09:34 Bye


Video Glossary

🫧 A powerful force to be reckoned with β€” Something (or someone) that is very strong or important, and cannot be ignored
🫧 A silly pastime to be discounted β€” Something that seems unimportant or stupid, so people don’t take it seriously
🫧 Ultimately β€” In the end / Finally / After everything is considered


🌷 Type in comments any other phrases you want to memorise, understand, or use more yourself β€” this will help you to commit them to memory!

Resource

πŸ“Œ "Very Demure, Very Mindful" S2S speaking plan mentioned in the video

πŸͺ΄ Want videos with a better sound quality and higher image resolution? We too! Support this channel growth to make a better quality possible β€” repost this in your chats and stories

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πŸ’· Why you're likely to pay more if you're an Apple phone user πŸ’· Dynamic Pricing πŸ“ŒS2S weekly speaking plan

Introducing to you an excerpt (=short extract) from this week's S2S speaking plan on "Dynamic Pricing", based on a reel from a Bangalore woman, with 1.6M views
We share this as we want more Intermediate+ learners to lift up from the Intermediate plateau, reach their full potential, and stop feeling awkward speaking on high level topics

Excerpt: Dynamic pricing enables retailers to adapt prices in real-time by analyzing market trends, competitor strategies and customer demand

Dynamic pricing is a game-changer for businesses. It's the algorithmic backbone* that adjusts prices in real-time*, often based on factors like location, demand, and yes β€” device type. According to Forbes, Amazon adjusts prices 2.5 million times a day using machine learning models, factoring in device type as one of many parameters

iPhone users tend to spend more on apps and in-app purchases than Android users. This indicates that iPhone users may be more willing to pay a premium*


Resources
πŸ“Œ
The reel creator's IG account

πŸ“Œ
Are we paying a Luxury Tax for using an iPhone? LinkedIn post


*
Post Glossary
🫧
Backbone
β€” The most important part of something that helps it work
🫧
To adjust (prices) in real time
β€” To change (something, for example, prices) immediately, as things happen
🫧
To be more willing to pay a premium
β€” To be ready to pay more money than usual for something


Voting
πŸ‘Œ
- It's OKAY to charge customers different prices based on the kind of phone they use
🀬 - It's NOT OKAY to charge customers different prices based on the kind of phone they use

πŸͺ΄Do you want to check if you're ready to speak on high level topics like "Dynamic Pricing"? Get your spot at an open Zoom meetup of our subscribers tomorrow, Wednesday, 6-7PM MSC time

Fill out the form today to get your invitation to our open Zoom tomorrow β€” this will open to you a different way of getting your English boosted

Saw this too late? Contact @ybeymlina to get life join-next-time instructions

πŸ“ŽPost with open Zoom details
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πŸ”ͺ Top-3 Most Butchered-Up Words of the Previous Week πŸ“Œ Learn from mistakes of others

Outcry for help from S2S assessors has been recorded:

"S.O.S.: this has to be stopped! Our users pronounce these words in an entirely unrecognisable way β€” we could barely understand what they were saying! Please - please - please, help them to learn how to pronounce these 3 words!"

dit-dah-dit-dah-dit (Β·βˆ’Β·βˆ’Β·)
End of message, in Morse code

πŸΏπŸ†˜ Of course, we couldn't ignore the outcry. Stepping in to remedy the situation ;)

Top-3 Butchered-Up Words, Corrected.
Drill their pronunication to be understood! Stressed syllables are in CAPS

🫧Alias
Meaning: a fake name
Pronunciation: /ˈEi.li.Ι™s/
🫧Threat
Meaning: a danger, sth or smb that can hurt you
Pronunciation: /ΞΈrΙ›t/
🫧Critique
Meaning: a detailed opinion, review
Pronunciation: /krΙͺˈTIːK/


🎧 Sound on to listen to the correct pronunciation

Your turn
⭐️ I feel like a superhuman β€” will drop my voice messages with the 3 words, to drill their pronunciation once and for good!
🐷 Screw English, I'm done. Will learn the Morse code instead

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